CRM strategy, setup & automation for HVAC

Every lead. Every job.
Every follow-up.
Under control.

HVACB does not just hand you software. We map how your office actually works, configure the CRM around HVAC jobs, connect automations, train your team, and leave you with a system that runs β€” so leads and follow-ups stop falling through the cracks.

Strategy + configuration

Automation that fits HVAC

Implementation & training

Live activity
MJ Mike J.

Good morning, Mike Tuesday Β· 4 jobs on the board Β· 3 leads need follow-up

New leads48↑ 12%
Follow-ups due7Today
Estimates open11Awaiting reply
Booked32↑ 18%
Today’s jobs Open schedule
AC repair Β· Maple StJohn Davis Β· Tech: Alex
On site
Maintenance Β· Oak AveSarah Miller Β· Tech: Priya
Scheduled
Heat pump installRobert Kim Β· Tech: Alex
Scheduled
Service call Β· CedarEmily Carter Β· Tech: Jordan
Scheduled
Pipeline View board
New12
Contacted9
Estimate6
Booked4
Won32

How HVACB works with you

Not just software β€” strategy, setup and go-live.

We treat CRM as an operations project for your HVAC business, not a product license you are left to figure out alone.

1

Map the process

How leads arrive, who responds, where estimates and jobs get stuck today

2

Configure the CRM

Pipelines, fields, owners and stages that match residential and commercial HVAC work

3

Connect automations

Missed-call replies, estimate nudges, review requests, maintenance reminders

4

Train & launch

Office and field know the workflow so the system actually gets used

The full customer journey

From first enquiry to repeat business β€” without dropping the ball.

This is how a lead moves when the CRM and automations are working together. One system. Clear handoffs.

  1. 01Lead arrivesWebsite form, missed call, or referral
  2. 02Auto responseSMS + email within minutes
  3. 03QualifiedJob type, urgency, location
  4. 04Estimate sentProfessional quote on the phone or online
  5. 05Job bookedTech assigned, customer notified
  6. 06Work doneStatus updates from the field
  7. 07Follow-upReview request + maintenance reminder

During peak season, when the phone never stops, manual follow-up is the first thing that breaks. Automation keeps the sequence running β€” so open estimates still get a nudge and missed evening calls still get an immediate reply, even when the office is underwater.

Lead pipeline

See every opportunity. Move it forward.

A clear board for HVAC work β€” not generic CRM stages. Drag leads from new enquiry through estimate, booking and completion.

  • Stages built for service businesses
  • Job value and urgency on every card
  • Never wonder β€œwhere did that lead go?”
HVACB Β· Lead pipeline
New 5
AC not coolingTom W. Β· Austin
Furnace noiseLisa B.
Maintenance planKevin P.
Contacted 4
Full system installRobert K.$6,800
Duct cleaningMaria L.
Estimate 3
Heat pumpChris A.$8,200
Boiler servicePat H.$1,200
Booked 3
AC repairJohn D.$2,800
Seasonal tune-upSarah M.
Completed 6
Heat pump installEmily C.$11,500
Service callMike T.
Sarah Miller Lead Β· High priority Β· AC repair
Needs reply
Phone(512) 555-0147
AreaAustin, TX
SourceWebsite form
OwnerMike Johnson
SMS sentThanks for reaching out β€” we have received your request and will call shortly.
Lead createdWebsite form Β· AC repair
Missed callVoicemail left Β· auto-SMS queued

Customer record

Every conversation in one place.

When a homeowner calls back, your team already knows the job, the last message, and the next step β€” without digging through texts and sticky notes.

  • History of SMS, email and calls
  • Estimates and appointments attached
  • Clear owner so nothing sits unowned

Automation

Set the rules once. Let the system work.

Missed-call texts, estimate follow-ups, review requests, seasonal reminders β€” the everyday sequences that keep jobs from slipping away when the board is full.

  • Visual workflow, not code
  • Triggers for forms, calls and job status
  • Follow-ups that feel personal, not spammy
New website enquiryActive
TriggerForm submitted
SMS replyInstant thank-you
Create leadAssign owner
Wait2 hours
Follow-up emailIf still open

Practical outcomes

Problems HVAC owners deal with every week.

After hours

Missed calls after hours

Auto SMS acknowledges the homeowner, creates a lead, and queues a morning call-back so the job does not go to the next company on Google.

Pipeline

Estimates that go quiet

Follow-up sequences nudge open quotes without your office chasing every line in a spreadsheet β€” especially when summer volume spikes.

Retention

No system for repeat work

Maintenance reminders and seasonal check-ins keep past customers on the calendar instead of hoping they remember you.

Pricing

Simple pricing.
No surprises.

πŸ”’ Today’s rates lock in for you β€” they’ll rise as we take on more clients.

Maintain

$69/mo

$49/mo

29% off Β· save $20/mo

Setup fee $49

$828/yr

$499/yr

40% off Β· save $329/yr

Setup fee Waived

  • Pipeline monitoring & upkeep
  • Automation health checks
  • Monthly summary

Best for: Light-touch monitoring on an existing CRM

β˜… Most popular

Optimize

$139/mo

$99/mo

29% off Β· save $40/mo

Setup fee $79

$1668/yr

$999/yr

40% off Β· save $669/yr

Setup fee Waived

  • Everything in Maintain
  • Minor workflow adjustments
  • Priority response

Best for: Team that wants regular tweaks handled

Maximize

$279/mo

$199/mo

29% off Β· save $80/mo

Setup fee $129

$3348/yr

$1999/yr

40% off Β· save $1349/yr

Setup fee Waived

  • Everything in Optimize
  • New automation builds included
  • Monthly strategy check-in

Best for: Businesses running frequent campaigns

View full feature comparison
FeaturePipelineβ˜… FlowAutopilot
Standard rate$279/mo$549/mo$949/mo
Your price, monthly$199/mo$399/mo$699/mo
Your price, annual$1999/yr (40% off)$3999/yr (39% off)$6999/yr (39% off)
One-time setup fee, monthly plans$199$399$699
CRM setup & configurationYesYesYes
HVAC sales pipelineBasicFull stagesMultiple pipelines
Lead & contact managementYesYesYes
Customer/company fieldsYesYesYes
Lead-source trackingYesYesYes
Website lead-form connectionYesYesYes
Multiple website/form integrationsβ€”β€”Yes
Third-party integrationsβ€”β€”Yes
Basic follow-up automationYesYesYes
Missed-lead follow-upβ€”YesYes
Estimate / quote follow-upβ€”YesYes
Appointment remindersβ€”YesYes
Customer follow-up sequencesβ€”YesYes
Review-request automationβ€”YesYes
Lead assignment / routingBasicYesAdvanced
Multi-step lead nurturingβ€”β€”Yes
Customer reactivation campaignsβ€”β€”Yes
Maintenance-plan follow-up automationβ€”β€”Yes
Seasonal HVAC campaignsβ€”β€”Yes
Referral automationβ€”β€”Yes
Review/reputation workflowsβ€”β€”Yes
Voice / missed-call text-back alertβ€”β€”Yes
Basic CRM dashboardYesβ€”β€”
Custom CRM dashboardβ€”YesYes
KPI / advanced reporting dashboardsβ€”β€”Yes
Existing data import / migrationYesYesYes
Team trainingβ€”YesYes
CRM workflow testingβ€”YesYes
CRM cleanup & optimizationβ€”β€”Yes
Post-launch support7 days30 days60 days
Best forSolo operator/small team, first real CRMTeam of 3+ techs, tired of losing leadsEstablished company, multiple campaigns
Full CRM Setup β€” full feature comparison

What HVAC businesses say

Trusted by contractors who needed follow-up that actually runs.

Verified customer stories from HVAC teams will appear here. If you have worked with us and want to share your experience, get in touch.

Customer quote placeholder β€” add a verified testimonial about evening leads, reply speed, or pipeline visibility.

Customer name
Role Β· Company Β· City (placeholder)

Customer quote placeholder β€” add a verified testimonial about estimate follow-ups or peak-season automation.

Customer name
Role Β· Company Β· City (placeholder)

Next step

Map your lead flow. Find the gaps.

On a short discovery call we walk through how leads reach you today, where follow-up breaks down, and where CRM configuration and automation can close those gaps β€” before you commit to a full build.